NIKE KOREA
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NIKE WOMEN
Direction and production in collaboration with the French design studio Wove of the project launched by Nike Korea to commemorate 2019 International Women’s Day and Women’s History Month.
Scope
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campaign design
storefront design
INSTALLATIONS
COOL FACTS
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SUSTAINABLE PRINT
women empowerment
women’s day
01
CAMPAIGN DESIGN
Korean female athletes & celebrities chose their own body image about who they want to be. The choices represent the diverse paths to greatness, empowering all women to be phenomenal.
Scope
—
storefront design
INSTALLATIONS
COOL FACTS
—
SUSTAINABLE PRINT
women empowerment
women’s day
02
STOREFRONT + DISPLAY
Choose Phenomenal storefront and display design is intuitive and flexible. The layout tells the story and gives an experience of the campaign, which gives vision, personality, and desire.
